Business start up Application form assesments Essay

Business start up Application form assesments - Essay Example Business Idea and the USP The key idea is to look for gifted amateur and professional actors (however, the preference will be given to amateurs and beginners). In fact, the industry is full of one-role actors and actresses, who are engaged in TV shows, advertisements and photo sessions. Therefore, the USP is based on the fact, that actors and photo models have to communicate with the audience through acting, and the key requirement for cooperation will be the ability to establish a dialogue with the spectator, creating the atmosphere of the close communication. Market Research and Test Trading In accordance with the brief web research, most dramatic artists, cooperating with talent agencies, position themselves as the universal actors for the on camera and voice over works mainly (45% and 32% correspondingly). The rest 23% are divided among commercial prints (13%), live corporate performances, including low quality stand-ups (8%), and performance management for private events (2%). T herefore, the business interest towards high quality acting is declining, while the demand for the high quality dramatic events is constant (in accordance with the live surveys). ... These are in need of talented actors, models, dancers, and design experts. 2. Spectators. While the agency is not dealing with the spectators directly, this audience assesses the quality of the actors’ work. In the light of such a division, the demographic categorization of the audience is not crucial, since the commercial and photo products are created for diverse categories. Skills, Experience and Qualifications Talent agency business is communications. The list of qualities and skills needed for running this business is as follows: 1. Organizational skills (including leadership and management) 2. Communicative and persuasive skills: for communicating with the actors, and the category-one target customers 3. Perfect face, name, and phone number memory 4. Ability to stay aware of the latest business events 5. Professional intuition and artistic flair, needed for finding the right actors and models among the others. 3 Months Action Plan Month one: Rent and equip the office Emp loy office manager, and one deputy agent to train Start promo campaign Set up contacts with administrations of the art and drama faculties, administrations of the amateur and professional theaters, and other talent agencies if possible. These contacts will be required for finding the necessary characters and dramatic types (with further creation of the database) Signing contracts with at least five studios Month two: Continue filling in the database Establish contacts with producers and agencies Sign another 5+ contracts Month three: Employ two more deputies and delegate them the task to look for actors and models in amateur theaters and among students Extend the promo campaign for increasing the search and cooperation geography Sign 8+ contracts Benefits

MANAGEMENT OF INFORMATION TECHNOLOGY Essay Example | Topics and Well Written Essays - 2000 words

MANAGEMENT OF INFORMATION TECHNOLOGY - Essay Example DMG’s goals are to upgrade healthy living by producing high quality products, to preserve the environment and to create sustainable returns for stakeholders. The model will focus on five attributes that make up the competitive environment namely supplier power, buyer power, competitive rivalry, the risk of substitution and lastly the risk of new entrants. With regard to the supplier powers, the suppliers play a minor role, if any, at raising the prices of DMG products (Oz, 2009, p.18). This is because the company owns most of the critical factors of production. For tea and Coffee production, DMG own farm estates for production of the crops, suppliers only provide packaging materials (Beynon-Davies, 2013, p. 376). A higher cost of the packaging materials would result in DMG transferring the additional cost to consumers by raising prices. The same applies for yogurt production, as the company owns dairy livestock, suppliers come in to provide flavours and packaging materials. Buyer power is detrimental to affecting the nature of prices within the market. DMG has a fairly larger number of consumers for its products. Essentially, the company cannot, under any circumstance dictate the terms of buying (Beynon-Davies, 2013, p.402). Given the fact that other brands of tea, coffee and yogurt the buyers may easily switch to other supplier of the same. Rivalry from competitors does not really lower the attractiveness of the market (Betz, 2001, p.29). Two firms in agribusiness provide competition to DMG but the major threat is one firm that enjoys a large market share because of an extensive information technology system (Proctor, 2011, p.16). DMG is taking measures to turn the tables in the industry and extend the domestic market share. Substitution seems to be a minor threat for DMG because of the coffee and tea are substitutes. In